A blog on issues affecting Australia's newsagents, media and small business generally. More ...

The on-trend Valentine’s offer newsagents could copy

Here is an on-trend Valentine’s pitch that I saw earlier this week. It is aimed at the 18 to 35 year old from a small card and gift shop situated outside the city, in a high street location. I am sharing the photo so people can compare their offer. Sometimes, thoughtful product selection for a display is the best way to attract the right shopper into the business.

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