I like the ANZAC to Afghanistan Medallions – Commemorative Coins promotion announced to Victorian newsagents by News Corp. last week. All News Corp. metro dailies are engaged in the promotion from what I understand.
I expect the promotion will be a hit because of the demographic of newspaper readers, the theme, each coin being legal tender and the connection with the Mint and Legacy.
If run properly it could be a great promo , the potential is there but unfortunately we all know how it will be run
Selling 20c coins for $3.00, we’re in the wrong business!
I would like to think that all profits from this promotion go to the RSL .
If not I have not time for any organisation who profits from ANZAC day