Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries Tagged as 'Lotteries'

There are some nutters out there

February 3rd, 2016 · 2 Comments

I feel for Allan and Stella Wickham, the owners of newsXpress Eli Waters, the business where the winning ticket in the $70M Powerball jackpot was purchased. I feel for them because they are attracting nutters from around the country, people approaching them because they think they got a great payout as a percentage of the […]

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Tags: Newsagency challenges · Lotteries

Talking with US lottery retailers during Powerball jackpot frenzy

January 14th, 2016 · 2 Comments

I have spoken with several lottery retailers in Chicago over the last two days about the Powerball jackpot. With outlets on almost every street in downtown purchasing is easy – they are not experiencing the long lines of a massive Australian jackpot. That said, I know in other cities the situation is different. Traffic is […]

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Tags: Lotteries

Lottery compliance

January 12th, 2016 · 3 Comments

This photo shows the display of instant scratch tickets at a 7 Eleven in Chicago. It is representative of the various counters I saw today. I am told they are under no pressure on keeping the space clear. Also, the lottery terminal is not placed next to these tickets. 5 likes

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Tags: Lotteries

How Tatts treats small business retailers

January 12th, 2016 · 10 Comments

Check out this communication from Tatts to newsagent retailers: Dear Retailer Please be advised that Tatts Lotteries have outsourced the Responsible Play Audit and Retail Standards Reviews that were previously the responsibility of the Retail Territory Manager.  These survey audits are now conducted by an external company, Market Pulse, and are being rolled out across […]

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Tags: Lotteries · Newsagent representation · Leadership

US Powerball jackpot $800M

January 9th, 2016 · 12 Comments

Powerball in the US has jackpotted to $800M for the draw Saturday night (US time). Imagine how retail traffic would be in that situation. 7 likes

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Tags: Lotteries

newsXpress Eli Waters sells $70M Powerball winning ticket

January 8th, 2016 · 16 Comments

Congratulations to the team at newsXpress Eli Waters in Hervey Bay, Queensland, for selling the sole winning ticket in the $70M Powerball jackpot last night. this is a good win for a business that represents best-practice transition. while respecting traditional products and services, the business is kicking terrific goals in new product categories and attracting […]

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Tags: Lotteries

What did the Powerball jackpot mean for you?

January 8th, 2016 · 2 Comments

Beyond the sale of Powerball tickets, what did the jackpot mean for you? Did the sales of any other products increase? If so, what? I think it is important for newsagents with lotteries to know for sure the broader impact of lotteries so they can do more of what works next time and less of […]

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Tags: Lotteries · Newsagency management

Small business newsagents can get angry or be smart about OzLotteries and Tatts

January 7th, 2016 · No Comments

I appreciate some are frustrated by the promotion of the Powerball jackpot online by tatts and OzLotteries.  This photo is another ad that came up in my facebook feed this morning. Sure, OzLotteries has a divveret cost model to newsagents and none of the compliance challenges that are expensive to newsagents. But I want you […]

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Tags: newsagency of the future · Lotteries · Newsagency management · Leadership

Is the Tatts percentage of sales fee fair on retailers?

January 6th, 2016 · 20 Comments

Tatts retailers are charged a percentage of sales by Tatts, imposing a cost of sales that fluctuates with sales revenue. The fee is like a penalty for success – the more you sell the higher the fee you pay. yet there has been no extra cost for Tatts. Last week, a newsagent colleague doubled Tatts […]

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Tags: Lotteries

OzLotteries promoting online purchase of Powerball

January 6th, 2016 · 2 Comments

Here is a reminder why newsagents need to be careful about capital investment in lottery products. OzLotteries promotes hard, especially large jackpots. Buying form them is fast, easy and queue-less. 5 likes

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Tags: Lotteries

How has the $30M Lotto jackpot gone?

January 2nd, 2016 · 12 Comments

A newsagent colleague called and asked me to open a post here this afternoon inviting comments from newsagents with lotto on the success or otherwise of the $30M jackpot for tonight’s draw. 4 likes

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Tags: Lotteries

AFR reports on Tatts and the next Victorian gambling licence

December 10th, 2015 · No Comments

There is an interesting report in The Australian Financial Review today about the expected applicants for the new lotteries licence in Victoria coming up for grabs soon. While the expectation is tatts will retain it, it is interesting to read about the other companies and their at least having a crack at the opportunity. The […]

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Tags: Lotteries

The challenge of lottery products on your business Facebook page

December 3rd, 2015 · 4 Comments

Facebook has strict rules for the promotion of lottery products and the age of people you can promote any products to through your business page if you sell lottery products. The rules are so onerous that it may be worth not losing lottery products as something you sell. Imagine you have products that are ideal […]

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Tags: Lotteries · marketing

Tatts promoting its app on Facebook

November 23rd, 2015 · 6 Comments

In Brisbane this morning in my Facebook feed was this ad for Tatts, for their app. The presence of the ad is a reminder of the investment by the company in promoting online. The comments on the post, and there are plenty, are a reminder of the popularity of Tatts and that punters like online and […]

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Tags: Lotteries

Be careful when posting photos of lottery tickets

November 19th, 2015 · 6 Comments

Before you post a photo of a lottery ticket anywhere, blur or hide the unique identifying barcode. If you do not do this, the photo could be used to claim a prize. Advise everyone working in your newsagency and your customers – in-store and through your newsletter of business Facebook page. There is enough petty crime in the […]

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Tags: Ethics · Lotteries

A reason for Tatts to like supermarkets?

November 3rd, 2015 · 34 Comments

I tried to purchase a ticket in tonight’s $25 million OzLotto jackpot this afternoon in Melbourne only to find the five newsagencies I tried closed. Jackpots are vital to driving purchases by first tine and infrequent lottery ticket customers. Being closed when a jackpot is on sale is poor form. You choose to be a […]

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Tags: Lotteries

Lotto retail in New Zealand

November 2nd, 2015 · No Comments

I got to see some lotto outlets in Auckland yesterday. Here is what I am told is the minimum requirement for a lotto retailer (the terminal is out of shot to the left of the display unit): 2 likes

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Tags: Lotteries

Here’s what Tatts is all about

October 15th, 2015 · 2 Comments

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Tags: Lotteries

Jonathan Thurston shows how newsagents should market lotteries

October 6th, 2015 · 29 Comments

On 7.30 last night on ABC TV, in an interview with Leigh Sales, NRL star Jonathan Thurston mentioned buying a lottery ticket from the newsagents. It was a throwaway line in a terrific interview on the ABC current affairs program. Thurston’s comment demonstrates the natural connection between lotteries and newsagencies in the minds of Australians. Here’s a […]

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Tags: Lotteries

Smart use of social media by Tatts

September 17th, 2015 · No Comments

Tatts paid for this promoted tweet on Twitter Tuesday afternoon, pitching tickets in that night’s OzLotto draw. It is their use of the #libspill hashtag that caught my attention as this is the hashtag that had been running hot through the Liberal Party leadership spill and beyond. Hashtags are a factor in determining when proposed […]

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Tags: Lotteries · marketing · marketing tip

New Lotterywest retail fixtures welcomed by newsagents

September 12th, 2015 · No Comments

I like the prototype of the new Lotterywest counter unit I saw on show at the Lotterywest Retailer Conference in Perth yesterday. The unit features housing for state of the technology Lotterywest will be rolling out next year and fixtures for customer service and product merchandising. The release of the prototype yesterday in Perth was […]

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Tags: Lotteries

At the Lotterywest conference today

September 11th, 2015 · No Comments

I am grateful to be at the Lotterywest Retailer Conference in Perth today. The agenda is full with practice sessions to help Western Australian lottery agents grow stronger businesses not only in the lottery category but beyond. Session 1 / Grow ‘Australian retail innovation trends’ with Bernard Salt What’s happening at Lotterywest Keeping you up […]

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Tags: Lotteries · Newsagency management

Credit Suisse analysis of Tatts results is essential reading for newsagents

August 21st, 2015 · 28 Comments

Credit Suisse has today published analysis of the latest Tatts Group results. This is a must-read document for newsagents with lotteries. Here are some key points of interest: Higher-margin online sales grew 22% in FY15 and represent 10.4% of all sales including South Australia. TTS is trialling lottery products in 54 Woolworths convenience/fuel outlets Tatts will need to […]

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Tags: Lotteries

Tatts ignoring retailers in Set for Life promotion

August 3rd, 2015 · No Comments

Tatts has been active on social media promoting Set for Life and from what I can see on Twitter they are promoting buying direct from them, online. WA newsagents will be happy Lotterywest are not doing a Tatts. If I was a Tatts retailer and under pressure from the company to promote the game I […]

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Tags: Lotteries

Making the most of Set for Life in the newsagency

August 3rd, 2015 · 1 Comment

While I don’t have lotteries in my newsagencies, I have been helping a few newsagents engage with Set for Life to make the most of the launch opportunity. This is important regardless of Tatts also offering it online. Here are my tips for launching this new game in your business: Know the target demographic. All […]

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Tags: Lotteries