Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries Tagged as 'Management tip'

Sunday newsagency management tip: use a focus group to guide you

September 14th, 2014 · No Comments

Focus groups are used by many businesses to test new products, advertising campaigns, business names, product packaging, business ideas – just about anything a business might be considering. While usually a big business approach, focus groups can work in small businesses like in your newsagency. For clarification on what a focus group is and how […]

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Tags: Management tip · Newsagency management · Newsagency opportunities

Sunday newsagency management tip: setting tasks for your team

September 7th, 2014 · 1 Comment

Ensuring business runs the way you want when you are not there can be challenging. I have found a diary works as a single place for communication between everyone involved. However, that can be limiting when you have a lot on or very specific things to be done. This management tip is what I have […]

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Tags: Management tip · Newsagency management

Sunday newsagency management tip: train your staff to play

August 31st, 2014 · No Comments

Smart retail today is all about interacting with your products, showing them off on the shop floor so that shoppers can imagine them playing with or using the products. This is especially true with toys, puzzles, magic tricks and kinetic sand. The more you play the more you will sell. I know from my own […]

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Tags: Management tip · Newsagency management

Where do you place magazine labels?

August 29th, 2014 · 5 Comments

I have shot some training videos for people working in newsXpress newsagencies this week. Each is two or three minutes and on a single topic. Here is the three and a half minute video on magazine label placement that I thought might interest readers here: Getting stuff like this is vital for us to be seen […]

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Tags: magazines · Management tip

Would you close for a family wedding?

August 26th, 2014 · 7 Comments

Further to my post ten days ago about a business closing to give the owner a break, I noticed at the weekend a cafe with this sign in the window. The cafe was closed for the wedding of the owner’s daughter. On reflection, small independent retailer businesses should not close for a holiday or to […]

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Tags: Management tip · Newsagency management · Social responsibility

Sunday newsagency management advice: manage customer accounts with care

August 24th, 2014 · No Comments

The local newsagency is one of the few businesses where a customer can open an account without providing a personal guarantee or going through any form of credit check. Too often I see newsagency businesses where there is little or no management of these accounts. Here are my suggestions for best practice customer account management: […]

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Tags: Management tip · Newsagency management

The art of attracting new shoppers to your newsagency

August 19th, 2014 · 3 Comments

It’s an art attracting shoppers to any retail business let alone to an Australian newsagency where the old-school shingle encourages wrong assumptions and out of date expectations about the business and the products it sells. I prefer to play down the shingle and attract shoppers based on product placed specifically for that purpose. The knitting […]

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Tags: Management tip · Newsagency management · newsagency marketing

Sunday newsagency management tip: are you open the right hours?

August 17th, 2014 · No Comments

When was the last time you assessed sales by time and particularly at sales revenue at the start of the day and at the end of the day? It could be that you are opening too early or too late or that you are closing too early or too late. What does your data show? Use […]

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Tags: Management tip · Newsagency management

Poor label placement can hinder magazine sales

August 13th, 2014 · 2 Comments

I was helping a newsagent to boost magazine sales recently and trained them on label placement. They were putting labels on titles they did not need to label and they were placing the labels without care. Placing a label over the title masthead – as in the example in the photo – can make it […]

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Tags: magazines · Management tip

Newsagency magazine early returns survey results

August 12th, 2014 · No Comments

168 responses to my magazine rely returns survey provide a valuable  insight into newsagent thinking on early magazine returns. 167 of the 168 respondents undertake early returns. 100 say they return the day magazines come in and 67 say they early return before the end of the month but not the day they come in. […]

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Tags: Ethics · magazine distribution · Magazine oversupply · Management tip · Newsagency challenges · Newsagency management · newsagency of the future · Social responsibility

Sunday newsagency management tip: manage your back room

August 10th, 2014 · No Comments

The back room of a modern newsagency is not an ideal place of work. It’s away from the heart of the business, the shop floor. Smart newsagents have reduced their use of a back room, transferring previous back room work to the shop floor and the shop counter, they have adjusted their buying so that stock needed […]

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Tags: Management tip · Newsagency management

Sunday newsagency management tip: keep your display stands full

August 3rd, 2014 · No Comments

A stand with empty pockets or hooks where products were located can be off-putting to shoppers. Messages they could take away from seeing this is: oh the best items have been sold or the business can’t afford to top up their stock or that’s a messy & incomplete stand. My experience is a full stand […]

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Tags: Management tip · Newsagency management

Sunday newsagency management tip: research what you sell

July 27th, 2014 · No Comments

Knowing more about what you sell can help you sell more. While that sounds like a glib marketing pitch, it is true. We researched The Grumpy Cat and instead of placing it on the shelves as a regular product we created small signs that connected the product with the memes on facebook, Twitter, Pinterest and […]

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Tags: Management tip · Newsagency management

Get your Disney titles together

July 26th, 2014 · No Comments

Check where you have the three Disney food titles in-store. Place them together to leverage the Disney brand. The photo shows what we have done. While we have the Cakes cookbook with food magazines, we figured it could also sell from this location. 3 likes

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Tags: magazines · Management tip

Newsagency sales benchmark study: April – June 2014 compared to 2013

July 22nd, 2014 · 2 Comments

Some newsagents had a strong June 2014 quarter while the majority did not. The latest newsagency sales benchmark study shows the gap between newsagency businesses continues to widen. Here are the headline numbers: Customer traffic. 68% of newsagents recorded an average decline of 2.6% in transactions. 9% reported no change and the rest an average […]

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Tags: Management tip · Newsagency management

Sunday newsagency management tip: Ask for proof

July 20th, 2014 · 1 Comment

If a supplier claims a product is selling well, ask for proof. If someone on the phone says they have been told to call you by a colleague, your marketing group or someone else, ask for proof. If a landlord makes a promise, ask for proof – get it in writing. If a salesman makes […]

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Tags: Management tip · Newsagency management

Newsagents: beware any who claim they can get you a better lease deal

July 19th, 2014 · 1 Comment

I heard this week about a newsagent who relied on someone who claimed they could get a better lease deal and ended up paying more per square metre than a nearby competitor. The lease negotiator they used negotiated the lease for a couple of newsagencies that went broke on the back of what I’d saw […]

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Tags: Ethics · Management tip · moving shop · Newsagency challenges · Newsagency management · retail · retail leases · Retail tenancy · Social responsibility

Five fundamentals of retailing where some newsagents let our channel down: customer service

July 18th, 2014 · No Comments

This week I am calling out five basic areas of retailing where some newsagents make the rest of us look bad. I am writing about these five areas because in the minds of plenty of Australian shoppers all newsagencies are as bad as the worst one they have visited. CUSTOMER SERVICE Even in basic customer service […]

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Tags: Management tip · Newsagency management

Five fundamentals of retailing where some newsagents let our channel down: quality

July 17th, 2014 · 1 Comment

This week I am calling out five basic areas of retailing where some newsagents make the rest of us look bad. I am writing about these five areas because in the minds of plenty of Australian shoppers all newsagencies are as bad as the worst one they have visited. QUALITY I suspect that if a survey […]

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Tags: Management tip · Newsagency management

Five fundamentals of retailing where some newsagents let our channel down: comfort

July 15th, 2014 · 9 Comments

This week I am calling out five basic areas of retailing where some newsagents make the rest of us look bad. I am writing about these five areas because in the minds of plenty of Australian shoppers all newsagencies are as bad as the worst one they have visited. COMFORT Comfort in retail is important. The […]

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Tags: Management tip · Newsagency management

Five fundamentals of retailing where some newsagents let our channel down: lighting

July 14th, 2014 · 4 Comments

This week I am going to call out five basic areas of retailing where some newsagents make the rest of us look bad. I am writing about these five areas because in the minds of plenty of Australian shoppers all newsagencies are as bad as the worst one they have visited. LIGHTING If you business […]

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Tags: Management tip · Newsagency management

Sunday newsagency management tip: make every day your pay day … but how?

July 13th, 2014 · 2 Comments

There was a time when newsagents could rely on selling their business for a handsome increase on the price they paid thereby providing a good pay day. No more. Today, the best way to extract value from our businesses is to make every day your pay day. The challenge is how do you do this? We […]

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Tags: Management tip · Newsagency management

How we manage our newsagencies #5: handling a complaint

July 11th, 2014 · 1 Comment

Every business needs a complaint handling process – one that is structured, clear and understood. A good complain handling process will give the complainant confidence and the recipient clarity on what to do with the complaint. A good process will also help you diffuse a complaint that is noise for the sake of noise. Document […]

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Tags: Management tip · Newsagency management

How we manage our newsagencies #4: receiving stock

July 10th, 2014 · 2 Comments

How you receive stock is vital to the health and success of any newsagency. It is important there is structure in the process and that everyone follows the structure. Too often newsagents do to have a documented process. Check what is supplied versus what has been invoiced and what you ordered. Check for and damaging to […]

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Tags: Management tip · Newsagency management

How we manage our newsagencies #3: transacting a sale

July 9th, 2014 · 3 Comments

How we process sales at the counter needs to be accurate, consistent and good for the customer. Training in hour to do this ought to be structured with regular reminders for everyone working at the counter. Smile and greet the customer. Not: next! or next in line or yes? or how can I help.  Try, […]

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Tags: Management tip · Newsagency challenges · Newsagency management