Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries Tagged as 'Management tip'

Sunday newsagency management tip: act on trends in your business

November 23rd, 2014 · No Comments

In the context of the discussion of the future of lottery revenue last week, trends are important in your business planning. Newsagents can access data trends in their businesses that can guide wise business decisions. Unfortunately too often newsagents ignore this opportunity. Look at unit sales for cards, magazines, newspapers and compare the sales volume, not […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management advice: know the efficiency of your top traffic generator products

November 16th, 2014 · No Comments

The top selling item in your newsagency may be among your least efficient. In a recent study of newsagency shopper basket data where a daily newspaper was the top selling item, it was the item most often purchased alone. In a typical Australian newsagency, the main daily newspaper is purchased alone 79% of the time. […]

[Read more →]

Tags: Management tip · Newsagency management · Newsagency opportunities · Newspapers

The important customer service fail response

November 11th, 2014 · No Comments

On a recent overnight flight I received poor service and while I did not complain the airline staff knew they had let me down on a simple request. I’d forgotten the experience until I received this gift pack of cheese and wine at the office last week. The note said it was from the crew […]

[Read more →]

Tags: Customer Service · Management tip · Newsagency management

Sunday newsagency management tip: obsession to differentiate your business

November 9th, 2014 · 3 Comments

Brands matter in retail. There are plenty or articles and papers claiming that shoppers will spend more on a brand they trust. They can also make a purchase decision faster than if presented with the same product un unbranded backaging. This is why I spend time ensuring brands are respected on the shop floor. The photo […]

[Read more →]

Tags: Management tip · Newsagency management

Basic retail advice: if you have a front window in your newsagency use it to attract shoppers into your shop

November 4th, 2014 · No Comments

In you have a front window to your newsagency use it as a window and not as the back wall of a storage cupboard as one newsagency I saw recently does. The photo shows what you see from the outside of the shop looking in. There is no appeal to people walking past the window of […]

[Read more →]

Tags: Management tip · marketing · marketing tip · Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities · retail

Sunday newsagency management tip: fail well

November 2nd, 2014 · 4 Comments

It’s natural to fear failure in personal and business life. Online and offline gossip about friends, colleagues, competitors and others is often about failure, intensifying our own fear of failure. Today, news of failure is amplified more than ever because of the ready access to the megaphones of social media. My uneducated theory is that volume of […]

[Read more →]

Tags: Ethics · Management tip · Newsagency challenges · Newsagency management · Newsagency opportunities · Optimism · Small Business · Social Media · Social responsibility

Sunday newsagency management tip: be smart behind the counter

October 26th, 2014 · 2 Comments

What your customers on the wall behind your counter? If you this space to store items you cannot fit on the shop floor like me, set the items you are storing for impact, to drive sales. We store POP! VINYLS behind the counter. Rather than stacking them as you would in a storeroom we placed them facing […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management report: get it in writing

October 19th, 2014 · No Comments

I should set this post to re-publish every month as every week I get a call from a newsagent with an issue about a supplier that would be resolved if there was a signed contract documenting all obligations. This week I have had calls about a newsagency software company and a shop fitter. Last week […]

[Read more →]

Tags: Management tip · Newsagency management

Newsagency management: best practice performance reporting

October 14th, 2014 · 2 Comments

Year on year revenue and unit sales comparison across two trading periods is the most useful management reporting for newsagents. Regardless of the software you use, I’d expect this type of reporting the be available. Here is a video I shot a few weeks ago for newsXpress members explaining how I use the report to […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management tip: how stay on top of emails

October 12th, 2014 · No Comments

While email communication is not popular with millennials, it remains a key method of communication in business. Too many newsagents treat email as a secondary channel and miss out on opportunities as a result. managed well, emails can be efficiently handled and helpful to your business. here are some tips to make the medium more […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency marketing tip: help a local business and attract more shoppers

October 12th, 2014 · No Comments

I have been fascinated to see pet groomers in action at the Pet Expo pet industry trade show in Sydney over the last two days. While I am concerned for how some dogs may feel about being groomed, the groomers were absolute professionals, doing excellent work. Watching them in action I realised this is a […]

[Read more →]

Tags: Management tip · marketing · marketing tip · Newsagency management · newsagency marketing

Sunday newsagency management tip: disappear from your business

October 5th, 2014 · No Comments

What would happen in your newsagency business if you didn’t turn up for work for a day or a few days?  I appreciate that for many newsagents the shop would not open as they run the business alone or almost alone. My question is for the others, the newsagents who are not rostered on as […]

[Read more →]

Tags: Management tip · Newsagency management

Take care with your backups

October 1st, 2014 · 2 Comments

This photo shows a USB stick received at my software company last week. It’s from a newsagency sending in a backup for assistance. The damage to the stick and, in particular, the part that stores data was such that the backup was useless. There is no point in backing up your data if you do […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management tip: make sure your employees know what you expect of them

September 28th, 2014 · No Comments

Do you employees know exactly what you expect of them? Do they each have a position description? If not, how can you be certain they are certain they know what you expect of them? A good position description outlines the goals of a role, specific tasks and how the performance of the incumbent is measured in […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management tip: revisit past suggestions

September 21st, 2014 · No Comments

Make a list of ideas, advice and suggestions you have been given over the last two or three years that you did not take up or embrace. I’m talking here specifically about relating to your newsagency. Go on, make a list.  Yes, write them down!  From the smallest idea to the biggest. Be honest – […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management tip: use a focus group to guide you

September 14th, 2014 · No Comments

Focus groups are used by many businesses to test new products, advertising campaigns, business names, product packaging, business ideas – just about anything a business might be considering. While usually a big business approach, focus groups can work in small businesses like in your newsagency. For clarification on what a focus group is and how […]

[Read more →]

Tags: Management tip · Newsagency management · Newsagency opportunities

Sunday newsagency management tip: setting tasks for your team

September 7th, 2014 · 1 Comment

Ensuring business runs the way you want when you are not there can be challenging. I have found a diary works as a single place for communication between everyone involved. However, that can be limiting when you have a lot on or very specific things to be done. This management tip is what I have […]

[Read more →]

Tags: Management tip · Newsagency management

Sunday newsagency management tip: train your staff to play

August 31st, 2014 · No Comments

Smart retail today is all about interacting with your products, showing them off on the shop floor so that shoppers can imagine them playing with or using the products. This is especially true with toys, puzzles, magic tricks and kinetic sand. The more you play the more you will sell. I know from my own […]

[Read more →]

Tags: Management tip · Newsagency management

Where do you place magazine labels?

August 29th, 2014 · 5 Comments

I have shot some training videos for people working in newsXpress newsagencies this week. Each is two or three minutes and on a single topic. Here is the three and a half minute video on magazine label placement that I thought might interest readers here: Getting stuff like this is vital for us to be seen […]

[Read more →]

Tags: magazines · Management tip

Would you close for a family wedding?

August 26th, 2014 · 7 Comments

Further to my post ten days ago about a business closing to give the owner a break, I noticed at the weekend a cafe with this sign in the window. The cafe was closed for the wedding of the owner’s daughter. On reflection, small independent retailer businesses should not close for a holiday or to […]

[Read more →]

Tags: Management tip · Newsagency management · Social responsibility

Sunday newsagency management advice: manage customer accounts with care

August 24th, 2014 · No Comments

The local newsagency is one of the few businesses where a customer can open an account without providing a personal guarantee or going through any form of credit check. Too often I see newsagency businesses where there is little or no management of these accounts. Here are my suggestions for best practice customer account management: […]

[Read more →]

Tags: Management tip · Newsagency management

The art of attracting new shoppers to your newsagency

August 19th, 2014 · 3 Comments

It’s an art attracting shoppers to any retail business let alone to an Australian newsagency where the old-school shingle encourages wrong assumptions and out of date expectations about the business and the products it sells. I prefer to play down the shingle and attract shoppers based on product placed specifically for that purpose. The knitting […]

[Read more →]

Tags: Management tip · Newsagency management · newsagency marketing

Sunday newsagency management tip: are you open the right hours?

August 17th, 2014 · No Comments

When was the last time you assessed sales by time and particularly at sales revenue at the start of the day and at the end of the day? It could be that you are opening too early or too late or that you are closing too early or too late. What does your data show? Use […]

[Read more →]

Tags: Management tip · Newsagency management

Poor label placement can hinder magazine sales

August 13th, 2014 · 2 Comments

I was helping a newsagent to boost magazine sales recently and trained them on label placement. They were putting labels on titles they did not need to label and they were placing the labels without care. Placing a label over the title masthead – as in the example in the photo – can make it […]

[Read more →]

Tags: magazines · Management tip

Newsagency magazine early returns survey results

August 12th, 2014 · No Comments

168 responses to my magazine rely returns survey provide a valuable  insight into newsagent thinking on early magazine returns. 167 of the 168 respondents undertake early returns. 100 say they return the day magazines come in and 67 say they early return before the end of the month but not the day they come in. […]

[Read more →]

Tags: Ethics · magazine distribution · Magazine oversupply · Management tip · Newsagency challenges · Newsagency management · newsagency of the future · Social responsibility