Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries Tagged as 'Optimism'

Sunday newsagency management tip: fail well

November 2nd, 2014 · 4 Comments

It’s natural to fear failure in personal and business life. Online and offline gossip about friends, colleagues, competitors and others is often about failure, intensifying our own fear of failure. Today, news of failure is amplified more than ever because of the ready access to the megaphones of social media. My uneducated theory is that volume of […]

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Tags: Ethics · Management tip · Newsagency challenges · Newsagency management · Newsagency opportunities · Optimism · Small Business · Social Media · Social responsibility

Learning from looking at newsagencies and retail in the UK

October 29th, 2014 · No Comments

Here’s a video shot this week where I explore some of the insights I picked up on my trip to the UK earlier this month – looking at retail and at the newsagency conference I attended. The trip was instructive beyond what I cover in the brief video and some of the insights will play […]

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Tags: Greeting Cards · Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities · Optimism

A different approach to plush

October 14th, 2014 · 1 Comment

I was surprised to see this Ugly Doll stand on a shop floor Monday. Maybe I am being obesely sensitive but this stand and the product name feel like a negative message to me. The Ugly Doll name alone calls out a difference which I think is unhelpful. But maybe the pitch has worked because I noticed it. […]

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Tags: Optimism · retail · Social responsibility

Day one of five simple moves for increasing sales in your newsagency: leveraging high traffic locations

June 2nd, 2014 · No Comments

This week I am running a series of simple moves you can make in your newsagency to increase sales. None requires you to spend any money, only time. Here is simple move to make more money from magazine customers. Walk down your main magazine aisle and then walk from there to your counter – what do […]

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Tags: Greeting Cards · Newsagency opportunities · Optimism · retail · Tactical display

Newsagent confidence survey highlights challenges

May 28th, 2014 · 7 Comments

Of the76 respondents to my Newsagents Confidence Survey over the weekend, 60% indicated their confidence has decreased this year and 67.11% said the confidence of their customers had decreased this year. Click here to access the full survey results. What I found interesting in the results is that 26.32 of responders are either very confident […]

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Tags: Newsagency management · Newsagency opportunities · Optimism

Quick survey on newsagent and shopper confidence

May 24th, 2014 · No Comments

I’ve put together a quick four-question survey on newsagent and shopper confidence. With the shopper confidence survey results earlier this week I got to wondering where newsagents and their customers rate. I think it’s a useful health check for us to think about own own confidence levels re business and those of our customers.  Click here […]

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Tags: Newsagency management · Optimism

Voter spending sentiment in steep decline

May 21st, 2014 · No Comments

The Age and The Sydney Morning Herald today has a comment piece by Chief political correspondent Mark Kenny about the steep decline in spending sentiment among voters as measured in a Fairfax-Neilsen poll. Shopper sentiment is, in part, driven by media coverage and today’s front page of The Age reports on and feeds into the […]

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Tags: Optimism

Great Tasmanian business story

May 16th, 2014 · No Comments

Check out this terrific business success story from 7.30 on ABC TV of a Tasmanian lavender farm and their success with cuddly purple lavender bears. 5 likes

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Tags: Business planning · Optimism

The challenge of convenience retail for newsagents considering the switch

April 7th, 2014 · 3 Comments

Newsagents contemplating transitioning their business to a convenience model need to thoroughly research the range of convenience retail offerings in Australia, and not just those nearby, before changing their business focus. Convenience is about more than convenient hours or location. 7-Eleven, Coles and Woolworths have made it about value with every location every day offering […]

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Tags: Convenience retail · Impulse lines · marketing · Newsagency challenges · Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities · Newsagent representation · Optimism

Report published by News Corp. says newsagents will be gone in five years

March 25th, 2014 · 24 Comments

Michael McQueen, writing for news.com.au in a report published this morning says, among other things, newsagents will be gone in five years: Newsagencies were once a gold-plated business. They had a bulletproof revenue model centring on the exclusive rights to distribute and sell the magazines and newspapers we all purchased on a daily basis. Then came […]

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Tags: Newsagency challenges · newsagency of the future · Optimism

How to use plush and known brands to drive newsagency traffic

March 25th, 2014 · No Comments

Following my recent post about Hubbed, newsagency software company POS Solutions responded on their blog in a welcome addition to the discussion. In their post they said they did not believe plush was a destination product.  As a retailer, I say their claim is not supported by the facts. Plush can be a destination product. […]

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Tags: Management tip · marketing · Newsagency challenges · Newsagency management · newsagency marketing · newsagency of the future · Optimism · Plush

Promoting magazines anywhere and the new retail paradigm of shopping 24/7

January 30th, 2014 · 1 Comment

I was on Apple’s AppStore last night and noticed this ad: Magazines for Him. Clicking on the ad and I was offered what at first appeared to be free access to apps for Rolling Stone, Money, T3 and other titles. With many magazine apps, however, the content is not free, just the app for accessing […]

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Tags: Media disruption · Newsagency management · newsagency of the future · Newsagency opportunities · Newsagent representation · Optimism

Finding the right way to tell the community you are serving them

January 17th, 2014 · No Comments

At each check out point at the Whole Foods Market at Union Square in New york they have a sign which reads: It’s only fair to let you know our New York City stores donated $275.000 to local nonprofits through our quarterly 5% days in 2013. While it feels like marketing for Whole Foods, I […]

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Tags: Newsagency opportunities · Optimism · Social responsibility

A massive trade show for retailers, opportunities for newsagents

January 16th, 2014 · No Comments

Across two huge levels at the Javits Centre in New York, Retail’s Big Show has been presenting an extraordinary array of technology, data, management and other solutions for retailers. From the giants of IBM and Microsoft to tiny players, retailers at the trade show and conference have had access to the very latest in innovation […]

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Tags: Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities · Optimism

Sunday newsagency management tip: plan for your future

April 28th, 2013 · 2 Comments

I am a firm believer that we create our own success. Yes, we have some supplier challenges but we often do ourselves no favours in how we deal with these. Today more than at any time in our past we have more control over our newsagency businesses. We decide if we grow, we decide if […]

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Tags: Management tip · Newsagency management · newsagency of the future · Optimism

Another example of optimism selling

March 28th, 2013 · No Comments

We put out these canvasses with optimistic messages on Friday. Today, we’re ordering more stock since they have just about sold out. This is another example of happy and optimistic products driving new traffic and achieving excellent sales. We had the optimistic art facing into the mall and I saw it attract shoppers to the […]

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Tags: Optimism

Valentine’s Day cards sales up 73%

February 17th, 2013 · 8 Comments

In the two weeks to Valentine’s Day our Valentine’s Day card sales were 73% more than for the same two weeks in 2012. In the same period, overall sales traffic was up 5%. The sales growth for Valentine’s Day cards, off a good base, speaks to tactical placement, regular refreshing and the prize of a […]

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Tags: Greeting Cards · Optimism

Do newsagencies have a future?

February 6th, 2013 · 8 Comments

I am questioned several times a week by potential newsagents and existing newsagents about the state of the retail channel and its future – at the individual business and channel-wide levels. Last week I received an email I share here: I got your contact details from the Australian Newsagency blog as I am looking at […]

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Tags: Newsagency management · newsagency of the future · Newsagency opportunities · Optimism

Biker bears an early hit for Valentine’s Day

January 25th, 2013 · 2 Comments

These biker bears sold very well for us last Valentine’s Day and we wondered if they had run their course – but we took them on anyway. It turns out they have not run their course. Shoppers love these bears. They’re a fun break from the more traditional Valentine’s Day plush. They also open Valentine’s […]

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Tags: Gifts · Optimism · Plush

One Direction generates more than $4,000 in sales in two weeks

April 20th, 2012 · 6 Comments

By the time April is done we will have generated sales in excess of $4,000 of One Direction product. Seriously. The Girlfriend one-shot, the IT Girl one shot, One Direction posters. That’s it. It will spike again when tickets for their 2013 concert go on sale next Saturday. One Direction is a traffic generating sales […]

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Tags: Newsagency opportunities · Optimism

EMG magazine putaway offer

February 10th, 2012 · 1 Comment

Check out the newsagent putaway promotion with EMG has been including in their magazines.  This is another example of better new3sagent support from publishers as they become more informed about newsagents and steps they can take to improve our businesses and our connection with publishers. EMG started promoting in-store putaways late last year as a […]

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Tags: magazine distribution · magazines · Optimism

The optimism connection

January 23rd, 2012 · No Comments

Maybe this shows how much we obsess about magazines. On the other hand, maybe it shows we take the magazine opportunity seriously. Check out the cover story on Time magazine and Psychology Today magazine. Both cover stories relate to optimism. Thanks to the observation skills of one of our team members it was a thrill […]

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Tags: magazines · Optimism

Smurf products deliver valuable margin dollars

September 7th, 2011 · 10 Comments

This past weekend provided an excellent example how we can drive business growth. On Saturday, I was thrilled to see people visiting our newsagency to purchase a Father’s Day card add a Smurf figurine to their basket. This extended each sale by at least $7.95. At a 50% margin that’s a nice extension.  I was […]

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Tags: Newsagency opportunities · Optimism · retail · Tactical display

Attracting shoppers to your newsagency with visual merchandising

May 21st, 2011 · No Comments

We have used a visual merchandising specialist to create this display at the front of one of my newsagencies this week.  The display faces into the shopping mall.  It is designed to draw shoppers from the mall to the store to browse … and shop. We wanted to demonstrate a diversity of product.  Diversity from […]

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Tags: Newsagency opportunities · Optimism · visual merchandising

Queensland is recovering

May 17th, 2011 · No Comments

I was fortunate to spend today with a bunch of newsagents at a meeting in Brisbane.  They hailed from the suburbs as and way beyond.  Some traveled up to five hours.  Anyway, you could not have met a more happy, positive and pro-active group. While the floods interrupted their businesses and families five months ago, […]

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Tags: Newsagency management · Optimism