Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries Tagged as 'retail'

The things customers say: My mum is an idiot

December 22nd, 2014 · No Comments

In the newsagency on Saturday a guy in his early thirties was speaking into a Chatter Santa saying over and over my Mum is an idiot. Chatter Santa was repeating it back to him, over and over. I heard this from behind me and looked around to see what’s what. His mum was standing next to […]

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Tags: retail

Sunday newsagency management tip: don’t discount before you need to

December 21st, 2014 · No Comments

A card shop near my newsagency yesterday had Hallmark boxed Christmas cards at 50% off. They are the only shop of seven or eight in the shopping centre with Hallmark cards boxed Christmas cards discounted. Others with discounted Christmas cards are the $2 and similar shops with unbranded product. We will not discount Christmas cards until Boxing Day. Sales […]

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Tags: Management tip · Newsagency challenges · Newsagency management · Newsagency opportunities · retail

Finding shopping lists: getting to see what shoppers are looking for

December 20th, 2014 · No Comments

I found this shopping list note on the shop floor the other day and loved the opportunity to see what one shopper was looking for and where they are looking. Take a look under Gift Shops. We have an excellent range of coffee mugs and plenty of teacher things. I didn’t see who dropped the note. I […]

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Tags: retail

Matthew dumped: making up stories about abandoned products

December 19th, 2014 · No Comments

We all see it in our shops, the product left abandoned far away from its usual location. Usually, it is a common product, nothing particularly noticeable. Sometimes, it is a personal product – and I wonder whether there is a back story to it being abandoned. On the weekend I found a personalised Christmas bauble, for […]

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Tags: retail

Breast education in the newsagency from a nana

December 15th, 2014 · No Comments

Look nana I made a breast a young boy called out to his nana in the newsagency on the weekend, wanting her to see what he has made with our display of kinetic sand. Nana’s response was quick and cheeky – if you think that’s a breast you’ve got a lot to learn. Judging by the […]

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Tags: Newsagency management · retail

Excellent branding and placement leverages traffic

December 10th, 2014 · No Comments

This Kinder Surprise display at the front of the Woolworths supermarket on George Street in Sydney is terrific. There is no missing the Kinder Surprise branding as you enter of leave the store through the main entrance. Kinder Surprise owns the space. From the detail on the floor units to the large posters, this is a consistent and clear […]

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Tags: retail · Tactical display · visual merchandising

Inspiring hamper display

December 6th, 2014 · No Comments

I was impressed with this hamper display I saw in Hong Kong last Sunday and share it here as inspiration for newsagents who are offering hampers or gift baskets as a service. The display in the photo is used for harvesting orders for deliveries. I know of newsagencies in Australia where hampers are offered off the shelf. […]

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Tags: Newsagency opportunities · retail · visual merchandising

A reminder we are not our customers

December 4th, 2014 · No Comments

Almost daily there is a reminder that we are not our customers and we should not assume we know what our customers will like. One of our team members thought these Be Jolly wind ups would not sell. In a week, almost all are gone. I like it when this happens as each occasion is […]

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Tags: retail

A product name you double-take to

December 3rd, 2014 · No Comments

When I saw the products name Fatties I did a double take … they really called a product Fatties? That’s what I thought. I saw it a few days when I was overseas. The store owner said it was popular. I guess it is a cultural thing. I’m not sure a hot water bag grand […]

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Tags: retail

Pie Face a timely reminder about the importance of a healthy core

November 27th, 2014 · No Comments

The appointment of Administrators to the Pie Face retail chain is disappointing for a high-profile Aussie retail start up. It’s never good reading about a retail group in such trouble. News reports this week have gone into some detail about challenges for the business that led to the owners bringing in the Administrators. The stories […]

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Tags: Newsagency challenges · Newsagency management · Newsagency opportunities · retail

A timely reminder about discount policy

November 24th, 2014 · No Comments

There are some newsagents currently running an ink sale where the sale prices are their regular prices. It’s not a sale. The discount claim is a breach since the ‘discounted’ prices are the everyday prices of the newsagents involved. The Age today has an article about this behaviour of retailers advertising things being on sale or […]

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Tags: retail

See, promoting at the counter works!

November 24th, 2014 · No Comments

Last Friday I wrote about the placement of this Hallmark Christmas snow globe at the counter and how lighting three globes up made it more noticeable. One customer purchased three, others purchased singles. Showing how a product works at the counter pays off. Yes, we can grow sales in our newsagencies by being smart and […]

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Tags: retail · Tactical display

Make shopping easier and sales increase in the newsagency

November 11th, 2014 · No Comments

By placing loose soap we sell in an organza bag with a product tag inside has driven excellent sales growth for us. It also streamlined selling at the counter, shifting the packaging work from the counter during a sale to the shop floor during quite times. I think the sales boost has come from shoppers […]

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Tags: retail · visual merchandising

Basic retail advice: if you have a front window in your newsagency use it to attract shoppers into your shop

November 4th, 2014 · No Comments

In you have a front window to your newsagency use it as a window and not as the back wall of a storage cupboard as one newsagency I saw recently does. The photo shows what you see from the outside of the shop looking in. There is no appeal to people walking past the window of […]

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Tags: Management tip · marketing · marketing tip · Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities · retail

Thanks dad! That’s twenty-nine I’ve got now

November 3rd, 2014 · No Comments

The young girl was giving her dad a hug as she said this right after purchasing another Beanie Boo on Saturday morning. Thanks Dad! That’s twenty-nine I’ve got now. While she was a joy to see, it was more moving to see the Dad’s smile. After completing the purchase they stood at the display talking about […]

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Tags: retail

Terrific Woolworths Halloween engagement

October 31st, 2014 · No Comments

A colleague sent me this photo of Halloween in a Woolworths supermarket in regional NSW. I like that they have created something for shoppers to step into and through. This approach works well for Halloween – it’s an interactive season. 2 likes

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Tags: retail · visual merchandising

Stunning retail #4

October 24th, 2014 · No Comments

See how this retailer in a mall in Guangzhou, China has used a tree to bring the outdoors inside and make their shop more appealing. This mall is completely underground. There is no natural light. Space is tight. Click on the image, see the detail. 3 likes

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Tags: retail · visual merchandising

Stunning retail #3

October 24th, 2014 · No Comments

Check out the shop front created from old coat hangers that I saw in Guangzhou, China earlier this week. In a mall with more than 1,000 retail outlet, gaining shopper attention is challenging. This stands out for their different shop front and clever use of hangers. 3 likes

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Tags: retail · visual merchandising

Stunning retail #2

October 24th, 2014 · No Comments

This retailer in Guangzhou, China sells cheap home brand products. Prices are a third of similar items elsewhere. The shop fit, layout and store operations reflect quality. You only notice low prices when you look at specific items. This is a smart way to sell on price. 3 likes

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Tags: retail · visual merchandising

Stunning retail #1

October 24th, 2014 · No Comments

fang suo commune in Guangzhou, China is a stunning retail business. It’s a bookshop, magazine shop, gift shop, stationery shop, clothes shop and coffee shop. Oh, and it’s an art gallery – all in the one large open space in a premium shopping mall. It was quiet, even at the sales counter. The product mix […]

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Tags: retail · visual merchandising

A different approach to plush

October 14th, 2014 · 1 Comment

I was surprised to see this Ugly Doll stand on a shop floor Monday. Maybe I am being obesely sensitive but this stand and the product name feel like a negative message to me. The Ugly Doll name alone calls out a difference which I think is unhelpful. But maybe the pitch has worked because I noticed it. […]

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Tags: Optimism · retail · Social responsibility

This is a cool way to cap an aisle

October 11th, 2014 · No Comments

I love this aisle cap at one of the WH Smith outlets I visited this week. It’s  eye-catching and informative – drawing attention to the stock. I like the angle as it is more inviting to enter the aisle than a straight facing usual aisle end that we see in many newsagencies in Australia. This […]

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Tags: Newsagency management · retail · visual merchandising

Terrific looking Zoodle store from WH Smith in Manchester

October 9th, 2014 · No Comments

The Zoodle store at Manchester Airport looks terrific. It stands out from the crowd. Looking at the model in detail, I am impressed with their leveraging of brands such as Disney, Peppa Pig, Where’s Wally and Thomas the Tank Engine. Look at the bullhead – stunning. Zoodle encourages kids to read books and play with […]

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Tags: retail

Standing out in the crowded macaron space

October 6th, 2014 · No Comments

Macarons are everywhere these days. These once hard to find tasty treats are being sold in many different businesses. This is why I liked the retailer I saw in London yesterday – they created a retail space that made the product the hero, that made their macarons have a sense of difference over the macarons you […]

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Tags: retail · visual merchandising

Think before you place product in retail

September 30th, 2014 · No Comments

Product adjacencies are vital in retail. Get it right and you can drive excellent incremental business. In addition to ensuring that products placed next to each other speak to the same shopper, you need to ensure that the products are safe or at least feel safe together. That’s not the case with this placement of […]

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Tags: retail · Tactical display · visual merchandising