Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Chasing early Women’s Weekly sales

Mark Fletcher
April 30th, 2009 · No Comments

fhn_aww_may09.JPGRather than wait for marketing collateral, we went out early yesterday with an Australian Women’s Weekly display in the mall in front of our shop. Given that our competitors are Coles, Safeway and Big W, it makes sense that we go hard early in the on-sale for this title. AWW is achieving good success this year and we expect that to continue with this issue. I just wish we received a good range of collateral material with the magazine.

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Category: magazines · retail

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