Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries from January 2013

Newsagents on Media Report today

January 31st, 2013 · 14 Comments

Media Report on ABC Radio National this afternoon looks at newsagencies, T2020, the disruption of digital to print product, the challenges of retail and other opportunities facing Australia’s small business newsagents. I recorded an wide-ranging interview with Richard Aedy, host of Media Report, for the program last week. You can catch this on Radio National, […]

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Tags: Media disruption · Newsagency management · newsagency of the future

Visiting other newsagencies

January 31st, 2013 · 21 Comments

I’d be interested in how newsagents go about visiting other newsagencies.  Do you make an appointment?  Do you identify yourself in-store?  Do you ask before taking photos?  Do you share feedback to their face or behind their back? Newsagents can learn a lot from each other … fresh eyes and all that. The owner of […]

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Tags: Ethics · Newsagency management

Launching Bike magazine

January 31st, 2013 · No Comments

We have been supporting the launch of Bike magazine from Pacific Magazines with this in-store display toward the front of the business.  We also have the magazine with our other bike titles. For what it’s worth, we need to look at this title as more of a men’s lifestyle title than a sports title. Bike […]

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Tags: magazines

Promoting Melbourne Wedding & Bride

January 31st, 2013 · No Comments

Check out the display promoting the latest issue of Melbourne Wedding & Bride magazine at one of my newsagencies. This is located on the corner of the counter, facing shoppers as they enter the business. I like the display. It shows off the title in an impactful way with the product as the hero. It […]

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Tags: magazines

More on bookshop challenges

January 31st, 2013 · 1 Comment

Further to my post yesterday about bookshops, take a look at the report in the Courier Mail yesterday about bookshops in Brisbane and their use of an e-book kiosk. Maybe I’m missing something here. I can’t understand people going to a shop to purchase what they can download from anywhere. 1 likes

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Tags: Book retailing

Nice boost in ink sales this year

January 30th, 2013 · No Comments

We are still a couple of days away from a major ink promotion yet ink sales are powering on. In the last couple of weeks we have seen an excellent sales bump thanks to people getting back to school and back to work. The lift is gratifying since the sales bump is not due to […]

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Tags: Stationery

Tough times continue for book stores

January 30th, 2013 · No Comments

Reports were published in the US yesterday that book retailer Barnes & Noble plans to close a third of its stores over the next ten years. I expect a look back in ten years time would wonder at such an under estimation. The Barnes & Noble model of mega book store is challenged in terms […]

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Tags: Book retailing · Newsagency challenges

Serving One Direction fans with new It Girl title

January 30th, 2013 · 3 Comments

We have made sure we have all covers of the It Girl magazine special on display as there are One Direction fans who will purchase each. While I do have questions about the viability of the 1D franchise through 2013, that’s a concern for down the track as interest this side of Christmas continues to […]

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Tags: magazines

Promoting Rebel Wilson cover on if

January 30th, 2013 · No Comments

We are showing off the whole cover of niche film title if to leverage the rebel Wilson cover story. It’s an excellent story about an Australian performer doing very well in Hollywood, someone other than Kidman, Griffiths or Jackman. Wilson’s first major role is about to hit the screens and this cover story is an […]

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Tags: magazines

Network Services lists locations not receiving magazines due to floods

January 29th, 2013 · No Comments

Here is a list of towns and cities in NSW / QLD that will not receive magazines from Network Services this week due to floods. Network advises that either all deliveries will be missed or, at least, part of the deliveries will be missed. Network has also offered help in urgent supply adjustment where businesses […]

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Tags: magazine distribution

News Limited announces Daily Telegraph cover price rise

January 29th, 2013 · 26 Comments

News Limited earlier today announced a cover price rise for The Daily Telegraph to $1.20 Monday to Friday. About time. 9 likes

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Tags: Newspapers

Challenges and opportunities for newsagents feature on Media Report this week

January 29th, 2013 · No Comments

I recorded an interview on Friday last week with Richard Aedy host of Media Report on ABC Radio National. We discussed T2020, the disruption of digital to print product, the challenges of retail and other opportunities facing Australia’s small business newsagents. We talked for close to twenty minutes. It was good to have an opportunity […]

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Tags: Media disruption · Newsagency challenges · Newsagency opportunities

Connecting with the younger Valentine’s Day shopper

January 29th, 2013 · No Comments

Connecting with what I wrote about the Justin Bieber Valentine’s Day card, check out the display created by the team at one of my newsagencies.  This is located near our One Direction product display, adjacent to our Beanie Kids collectibles. I love the display for promoting not only the Bieber Hallmark Valentine’s Day card but […]

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Tags: Newsagency opportunities · visual merchandising

Brilliant magazine cover The Big Issue

January 29th, 2013 · No Comments

I love the cover of the latest issue of The Big Issue magazine currently available from vendors on the streets. I we had this on our shelves it would sell well because of the cat lovers in our midst and because the cover itself is so different it would be noticed in the sea of […]

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Tags: magazines

QLD flood photo: newsXpress Laidley

January 28th, 2013 · 5 Comments

I’ll publish all phones sent to me of newsagencies impacted by the Queensland floods – so the broader newsagency community is informed about their colleagues. This photo is of newsXpress Laidley. This same business was flooded out just two years ago. The photo was taken this morning. I got the photo from Facebook. Please send photos […]

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Tags: Newsagency challenges

Watershed year for old media and small business newsagents

January 28th, 2013 · No Comments

In case newsagents were not sure of the extent of the challenges and opportunities as a result of media change, The Australian today has a comment piece by Mark Day: Year of change ahead for old media. Day is a Murdoch acolyte, this is reflected in his musings. The headline is accurate, the commentary only […]

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Tags: Media disruption · Newsagency challenges · Newsagency opportunities

Darrell Lea in discount confectionery

January 28th, 2013 · 9 Comments

The photo shows Darrell Lea chocolates in a Sweet As discount confectionery outlet on the weekend. I am not sure if this will be a regular offer at Sweet As. It could be that these are chocolates discontinued by the new owners of Darrell Lea. If I was a Darrell Lea outlet nearby I’d be […]

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Tags: confectionary

Plush jumping out of the display

January 28th, 2013 · No Comments

This may seem like a minor, almost obsessive point, but lifting plush, like the black and white beanie Boos in the phone, so they look like they are lifting themselves out of out unit. This placement looks more active and fun than if they were flat on the shelf, their feet inside the unit. Such […]

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Tags: Plush · Tactical display · visual merchandising

Check your People’s Friend

January 28th, 2013 · No Comments

If People’s Friend magazine is big in your newsagency check where the two issues currently on the shelves are placed. They should be next to each other. This way you can parlay the $3.00 weekly issue purchase into a bonus purchase of the Christmas special issue. I have found over the years that full cover […]

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Tags: magazines · Tactical display

Sunday newsagency management tip: running your business to pay for stock on time

January 27th, 2013 · 16 Comments

Discussion at the newsagents yahoo email group last week indicate the extent to which newsagents delay payment for stock.  I know of newsagency suppliers with average collection days for 30 day accounts of 55 days and more.  This is a problem for the chanel as it pushes up prices for all of us. Newsagents can […]

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Tags: Management tip · Newsagency management

Sunday newsagency marketing tip: a mum’s school holiday recovery sale

January 27th, 2013 · No Comments

With school back this week how about a Mum’s Recovery or Holiday Recovery promotion or sale?  I know mother’s who have been looking forward to their kids going back, so they can have some time to themselves. I am thinking about a special offer along the lines of double clips on our magazine club card […]

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Tags: marketing tip · newsagency marketing

Spotlight on Justin Beiber Valentine’s Day card

January 27th, 2013 · No Comments

We are promoting the Hallmark Justin Bieber Valentine’s Day card – which plays Boyfriend – in a second location outside the Valentine’s Day card location. In traditional card fixturing this card can get lost – hence our placement outside. We have placed it with One Direction product as both appeal to a similar demographic – even […]

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Tags: Greeting Cards

The ideal Australia Day magazine cover

January 27th, 2013 · No Comments

The cover shot on the current issue of Better Homes and Gardens is ideal for promoting with newspapares this Australia Day long weekend. The pavlova look on the cover is perfect Australian fare. We have BHG here, in its usual location and a pocket with our weeklies. 1 likes

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Tags: magazines

Celebrating Australia Day in store

January 26th, 2013 · 7 Comments

Our live in-store newsagency specific radio station is 100% committed to Australia Day today with a smorgasbord of Australian music. Today’s programming is perfect for the day, providing an excellent soundscape for us, showing we’re connected with the day by supporting Aussie talent. 5 likes

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Tags: retail

Terrific pitch for newspapers – watch the video

January 26th, 2013 · 6 Comments

From Ad News Australia comes this terrific report and video about a trial using heads of key brands in Europe, testing their newspaper interaction.  Watch the video. Makes me feel good. Also helps me look at newspapers in a different light for a moment. 7 likes

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Tags: Media disruption · Newspapers