Australian Newsagency Blog

A blog on issues affecting Australia's newsagents, media and small business generally.

Entries from March 2017

GNS Chairman writes to newsagents

March 31st, 2017 · 2 Comments

This correspondence was emailed to GNS newsagent customers today: Dear GNS levyholders, Firstly, on behalf of the GNS Board of Directors, let me thank you for providing the working capital that has enabled GNS to provide its services for so many years. The levy, collection of which was ended on 30 June 2016, enabled GNS […]

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Tags: Stationery

Gross profit from magazines

March 31st, 2017 · 2 Comments

I was at a magazine retail business in Los Angeles two weeks ago where they were arriving new stock in for the day. I got to see an invoice. This shows gross profit of 34% from the magazines supplied.  yes, the model is sale or return. Where there is an extraordinary difference between the magazine […]

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Tags: magazine distribution · magazines

See the Tatts screens in action in a newsagency

March 30th, 2017 · 35 Comments

For those who have not seen two Tatts screens in action being the counter in an outlet, here is a video I shot yesterday in a newsagency in Sydney. It looks good, impressive. However, and it is a big however, the content I saw did not reflect the average shopper wait and counter time. In […]

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Tags: Lotteries

Another marketing video from newsXpress recasting what news matters

March 30th, 2017 · No Comments

6 likes

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Tags: newsagency marketing

Shop Til You Drop closing

March 29th, 2017 · 6 Comments

Bauer announced Monday that Shop Til You Drop is to close. I am grateful for the opportunity to be interviewed by Crikey for this story. It covers the topic well: Closure of Shop Til You Drop signals ongoing crisis for Aussie mags EMILY WATKINS Crikey media reporter The long death march of print is continuing with the closure of fashion […]

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Tags: magazines · Newsagency management · newsagency of the future · Newsagency opportunities

Two News Corp. newspapers obscure page one stories

March 28th, 2017 · No Comments

Yes, I continue to dislike post0it note type ads stuck over editorial content on page one of newspapers. 5 likes

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Tags: newspaper masthead desecration

The future of GNS the topic newsagents ask most about

March 28th, 2017 · 11 Comments

Every couple of days I get asked what I think of GNS and whether I think the business has a future. If I can getting these questions others must be as well. Whereas a year or two ago such a question was along the lines of GNS being a supplier, today the question usually relates […]

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Tags: Stationery

Crossword title range declining at US transit locations

March 28th, 2017 · No Comments

The range of crossword titles I am seeing at US transit locations this year is down on last year and considerably down on two years ago. It is as if a tap has been wound back. Whereas previously there would have been twenty to thirty titles in good locations, now there are a few titles […]

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Tags: crosswords

Thank you Ride magazine for supporting newsagents

March 27th, 2017 · No Comments

This is terrific support from the folks at Ride magazine. I love the video: New magazine. In newsagents today. #RIDE75All about cycling. Bikes of the #peloton. Get your copy. pic.twitter.com/6b4zS6mDyy — RIDE Cycling Review (@ridemediaHQ) March 26, 2017 Other indie magazine publishers please take note! 11 likes

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Tags: magazines

Another front of store Easter pitch

March 27th, 2017 · No Comments

Here at another of my stores is the lease line Easter gift pitch. This also flows to cards, plush and more items that connect with Easter opportunities. This is the third wave of Easter in this business. The gifts in the first two waves sold out. We have some of the same items you can […]

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Tags: marketing · newsagency marketing

Anzac Coins being sold on eBay already

March 27th, 2017 · 15 Comments

The Anzac coin collection yet to launch in newsagencies is available on eBay. Click here to see an ad. Click here to see and ad for the Victoria Cross medal. Here is someone else selling the Victorias Cross medal. These activities diminish the value of the newspaper promotion. Right now everything should be about the […]

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Tags: Ethics · Newspaper distribution · Newspaper marketing · Newspapers · Social responsibility

Sunday newsagency marketing tip: promote cards in the front window

March 26th, 2017 · 2 Comments

This photo is a terrific example of how to promote cards in the front window. This is a wonderful display – attractive, engaging and emotional. Look at the detail in the display. Whoever did this took care to tell a story. This is a perfect pitch for cards to people on the street out the […]

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Tags: marketing · marketing tip · newsagency marketing

Sunday newsagency management advice: talk to your employees about the penalty rates changes

March 26th, 2017 · No Comments

I got an email this week from an employee of a newsagency business I have no connection with. They wanted to know what you happen to their pay as their roster includes Sundays. They are too scared to ask the owner and wanted to know what other newsagents are doing. My post on penalty rates […]

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Tags: Management tip · Newsagency management

Pitching Easter in the newsagency

March 25th, 2017 · No Comments

Here is how we are pitching Easter on the lease line of the newsagency. This lease line Easter pitch segues into plush and other items the Easter shopper could enjoy. We are also promoting the excellent range of new Easter cards on social media to connect with a new community of shoppers who could be […]

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Tags: marketing · newsagency marketing

Your front of store pitch shows how much you know shoppers in your area

March 25th, 2017 · No Comments

As I mentioned yesterday, Hudson News in the US is a terrific business with well run retail stores that are consistently good at what they do. I got to one of their stores yesterday in an airport location and saw the perfect pitch for this location of the business. In the photo below note how […]

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Tags: Management tip · marketing · marketing tip · Newsagency management · newsagency marketing · newsagency of the future

Anzac coin promotion information

March 25th, 2017 · 6 Comments

The folks at The West Australian were the first with details to newsagents abut the Anzac Coin promotion from what I can see. Here is what they provided newsagents Wednesday. 1 likes

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Tags: Newspapers

Where do your customers think they are when they are in your shop?

March 24th, 2017 · 5 Comments

What we sell in our retail businesses defines us more than the shingle above our door. Likewise, product ranging decisions are how we can recast out businesses and how shoppers see us. Take lotteries. No matter what else you put in your shop or how amazingly diverse your product mix is how locally connected your […]

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Tags: Newsagency · Newsagency management · newsagency marketing · newsagency of the future

Meet the new customer service rep at Westfield in San Francisco

March 24th, 2017 · No Comments

What is different about this centre goes way beyond Pepper. It is a lab where retailers are experimenting with retail change. 2 likes

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Tags: retail

Learning about the future of retail at SHOPTALK in Las Vegas

March 23rd, 2017 · 3 Comments

I am grateful for the opportunity this week to have been immersed deep into conversations, presentations, workshops, introspection and plenty more on ecommerce and retail of all shapes, sizes and types at the SHOPTALK conference in Las Vegas this week. This conference is the best ecommerce / retail business conference this year in thew world. I know because […]

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Tags: Newsagency challenges · Newsagency management · newsagency marketing · newsagency of the future · Newsagency opportunities

A magazine for the expanding marijuana business

March 23rd, 2017 · 3 Comments

2 likes

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Tags: magazines

Interesting magazine adjacencies

March 23rd, 2017 · No Comments

I love the Hudson News retail outlets in the US as they are best practice at what they do. I pick up inspiration and ideas every visit. Their magazine adjacencies are interesting too, like this one: 4 likes

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Tags: magazines

Tatts wants newsagents to go to a roadshow about the future

March 22nd, 2017 · 7 Comments

If I had Tatts in my business, before committing valuable time to this I’d want to know if there will be commercial upside for me and my business. The invite talks about positioning their business for the future. If I was a Tatts shareholder I’d want that to be about online (mobile) above all else. […]

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Tags: Lotteries

Points of friction you could consider eliminating from your retail business to improve the shopper experience.

March 22nd, 2017 · 7 Comments

Friction in retail is a hot topic at retail business conferences right now, in particular removing friction that can get in the way of shoppers doing business with you. Here are key points of friction that if removed or addressed could improve customer relationships and increase revenue achieved in your business – if they apply […]

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Tags: Newsagency management · newsagency of the future · Newsagency opportunities

More disruption by Lottoland

March 21st, 2017 · 1 Comment

Lottoland looks set to disrupt lottery operations in Ireland and Germany. Click here for one of the many reports online. This organisation is getting bigger and bigger. Newsagents need to factor their growth and commitment into business plans. 2 likes

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Tags: Competition · Lotteries

How Easter has grown into a commercially valuable season

March 21st, 2017 · 1 Comment

Easter is weeks away and we have sold out of Easter plush a week ago. That is hundreds of pieces. Thankfully, additional stock arrived last week. Plush sales are already past last year’s numbers, which were terrific in themselves. Easter is a financially rewarding season for us. We love it. For many years we played […]

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Tags: Gifts · Greeting Cards · Newsagency opportunities