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independent retailer

When business stress becomes something more serious

Some calls stay with you.

A little while ago I spoke with a newsagent who was in a lot of pain. The conversation started with a business issue, frustration about staff, worry about the value of the business they had built over many years. But it moved quickly into something deeper. The anger was intense. The distress was real. And it became clear that this was not really a conversation about business at all.

Now for clarity, this call was from someone in an independent newsagency business.

I have been around this industry for a long time. I have spoken with thousands of newsagents and small business retailers. Most are resilient, resourceful people who carry more than they let on. Running an independent retail business is genuinely hard. The commercial pressures are real, changing communities, shifting supplier relationships, rising costs, an industry that looks different today than it did ten years ago. That weight accumulates.

Sometimes it becomes too much.

In this particular conversation, I mostly listened. Not because I had nothing to say, but because the person on the other end of the phone did not need advice. They needed to be heard. After about twenty minutes, the intensity eased a little. I later reached out to a family member who I felt was better placed to help.

I am not a counsellor. I have no medical training. There is a limit to what any of us can do when someone we are not close to is struggling. But I do think there is value in talking openly about this,  because I suspect the experience I had is not unusual, and because some people reading this may recognise something of themselves or someone they know.

If you are finding things hard right now, not just commercially, but personally, please talk to someone. Your GP is a good first call. Beyond Blue (beyondblue.org.au) offers support specifically for people experiencing anxiety and depression, including a dedicated program for small business owners. The Black Dog Institute (blackdoginstitute.org.au) is another strong resource. If things feel urgent, Lifeline is available 24 hours a day on 13 11 14.

If you are worried about someone else, a fellow retailer, a supplier contact, someone in your network who seems to be struggling, trust that instinct. You do not have to fix anything. Sometimes a phone call that says “I noticed, and I care” is enough to help someone take the next step.

Listening is a good start.

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Social responsibility

Officeworks is offshoring jobs gives local newsagents and stationers an opportunity

Officeworks has told staff at its Western Sydney customer service centre that their roles are being made redundant, replaced by a call centre in Manila. Technology support roles are moving to Bengaluru. Hundreds of jobs, offshore, in three phases.

The company cited rising costs, increasing competition, and changing customer expectations. It is a rational commercial decision for a large retailer focused on keeping prices low.

It is also an opening for local newsagents and local stationers.

Act now if you want to make more from stationery. Leverage this story.

Officeworks competes in stationery. So do newsagents and local stationery businesses. The difference has always been that a newsagent and stationer can offer something Officeworks cannot — a local person, in a local shop, who knows their customers by name and can actually help.

That difference just got bigger, thanks to Officeworks.

When a customer calls Officeworks with a question, they will now reach Manila. When they walk into their local newsagency, they get a conversation with someone who lives in their community, understands their needs, and will sort out the problem on the spot.

That is not a small thing. For many customers, it will matter.

Now is the right time to lean into stationery. Not by trying to match Officeworks on price — that is not the game to play — but by doubling down on the things a big retailer cannot replicate. Local knowledge. Personal service. A curated range chosen for your specific community rather than a national planogram.

Newsagents who position themselves clearly as the local, human alternative to the big box experience will find customers who are ready to listen.

Here are 5 tips for newsagents who want to leverage the Officeworks news:

  1. Share it locally. Post about it on your business Facebook page today, now! You do not need to be negative about Officeworks — just note that your service is local, personal, and always will be. Let customers draw their own conclusions.
  2. Put stationery front of house. If your stationery range has drifted to the back of the shop, move it. Visibility signals that you take it seriously. Customers who are reconsidering where they buy stationery need to see it when they walk in.
  3. Train your team on the range. Local service is only an advantage if your staff can back it up. Make sure everyone on the floor knows your stationery offer well enough to have a genuine conversation about it with a customer.
  4. Talk to your regulars. Your existing customers are your warmest audience. A casual mention at the counter — “we’ve actually got a great stationery range if you ever need anything” — plants a seed with people who already trust you.
  5. Review your range. This is the moment to look at what you stock and whether it reflects your community. A range chosen for your specific customers will always outperform a generic one. Talk to your newsXpress business development manager or your stationery supplier about what is working in similar stores.

Officeworks made the case for you. Use it.

Footnote: for plenty of newsagents everyday stationery is a done thing. That’s okay – the opportunity here is not for you.

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Stationery