Podcasting is growing. Mainstream media, independent media and amateurs are rushing the new channel. Here are some interesting recent podcast announcements/developments:
CBS podcasting segments of 60 minutes. Source: MarketingVOX
PBS is podcasting its American Experience series – the most watched history series. Source: PBS
Grooves magazine podcasts. Source: Grooves.
The brilliant Paul Harris, host of film buffs forecast on 3RRR-FM podcasts. Source: RRR-FM.
While there is an excellent selection in independently products podcasts coming from Australia it is surprising that there is nothing yet from Australian newspapers. In some respects this suits those in the newspaper supply chain. However, podcasting extends the reach and relevance of the brand.