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Mucking up the masthead

age-blog2.JPGMore customer anger yesterday at yet another stuck on ad on the front of The Sunday Age. Customers are confused and frustrated with the intrusion. Most of the ads are either left at newsagency counters, thrown on the street or, occasionally, binned. I wonder when advertisers will get that message that this advertising frustrates and even angers consumers. I also wonder how the editorial team feels seeing advertisements stuck on top of the masthead. It’s like the publisher has sold their soul to the devil.

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