I like that magazine publishers adjust the cover price of titles. Whatever their motivation it provides retailers like newsagents with extra revenue to cover increased rent, labour and other costs. Newspaper publishers, on the other hand, continue to hike up advertising rates while barely adjusting the cover price. Sure there has been some movement this year. However, looking at data for the last ten years the shift in the cover price of top selling magazines is more commercially attuned than what I see for newspapers. Some titles have increased by 25% while top selling papers are up by 10% in the same period. Labour and rent for many newsagents have increased by more than 40% in the same period.