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Back to School at Australia Post

wd-ap.JPGAustralia Post is running this ad on the back page of this week’s Woman’s Day.

Not content with chasing greeting card, stationery, calendar and book sales from newsagencies and other small businesses, Australia Post through its 863 government owned and operated outlets is now chasing the important Back to School market.

Government policy allows Australia Post to take revenue from small and other businesses in this way. They are trading of the highly respected postal service brand and achieving consumer interest for a fraction of what it costs businesses like newsagencies. They ignore competition policy by protecting Australia Post while also approving their targeting of newsagents through campaigns such as this one.

Every step by Australia Post into traditional newsagency space is further evidence of lack of interest by this government in small business.

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  1. Vaughan Lawrence

    Mark,

    What is the oppositions stance regarding Australia Post’s continual breach of the ‘Australian Postal Corporation Act 1989’? Do they intend to change anything or will it be much of the same?
    Based on some of the Opposition Labour Federal Governments workplace policies; ie. 2 years maternity leave, scrapping 1,000,000 workplace agreements etc,which in my opinion will harm small business more than Federal Liberals current policies; I would be reluctant to even consider voting Labour at this years Federal Election. I see their policies as a cheap vote grabbing exercise which is not designed to help small business in any way, regardless of their policies on Australia Post. I know it does not help the current situation and Australia Posts abuse of The Act, but it would still be interesting to know what their policy is.

    Regards
    Vaughan

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  2. Derek

    Hi Vaughan

    I have just 1 small comment on your post. There will never ever be a GST. That my friend has and over time will be the end of micro small business.

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  3. Kelly Miller

    Student loans, and student loan consolidation – Lock in the lowest rate with NextStudent. We also offer a scholarship search engine, private student loans and federal student loan applications.

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  4. Brendan

    Don’t sell yourselves short with back to school competition, we face it from supermarkets, office works and every other large retailer that wants to cash in at the peak buying period for these occassion. We take customers book lists and fill their order for them, something that the large retailers including Aust Post will not/cannot do. So promote this extra service as a point of difference at every opportunity and make the most of customers who appreciate extra service and convenience. This will set us apart and above the competition.

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