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Lost magazine sales

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This promotion in the Herald Sun on Monday of the Industry Super Funds superannuation guide – The 50 Crucial Answers You Need – worked a treat. We have been asked by at least 20 customers now for the pocket guide. The distribution experts at NDD, distributors for the title, decided to not send us any. It seems they are making scale out decisions to my newsagency based on comments made here. (I’ll have more to say on that next week.) Had NDD checked with us we would have asked for 50 copies. My newsagency is in an area dense with self funded retirees so the book was always going to sell well. We have chased copies but NDD sale they have none left.

To the folks at NDD, given that you read this and decide what I want based on comments here – talk to us about new titles like the folks at Gotch do. You will find that we say yes to most.

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  1. VAUGHAN

    Mark;

    I have 9 if you want them.

    Let me know and i will send in post

    Vaughan

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