A blog on issues affecting Australia's newsagents, media and small business generally. More ...

The Age losing identity

The Beaurepairs Direct ad stuck on the front page of The Age newspaper today obscures a chunk of the name of the newspaper.

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This is a disappointing win for the advertising sales department and bean counters over what should be a proud newspaper masthead.

In the US and Europe newspaper editors would not allow this to happen and if it did, there would be a public outcry.

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newspaper masthead desecration

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