A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Successful stickers

fun_stickers.JPGI hate spinners in retail but this sticker stand and another from the same supplier (Fun Products) works a treat.

In the last year we have reduced our sticker range back to one supplier – cut our stock investment, reduced floor space and increased sales. Four spinners down to two.

To generate $6,000 a year from one quarter of a square metre, as the two remaining stands do for us, is an excellent result – our overall goal is $8,000 a square metre and this beats that.

By reducing range we are able to more easily move the stickers, as they need to be, to ensure impulse purchase.

0 likes
newsagency marketing

Leave a Reply

Your email address will not be published. Required fields are marked *

Reload Image