The chap in a suit walked into the shop, headed straight to the display of bears and other plush and thrust his arm deep inside. Therapy he said when I shot him a glance.Â
While this happened in one of our gift shops and not a newsagency, it made me think about therapeutic opportunities we provide in retail. I am sure people visit a newsagency for the comfort of memories from their old home in our foreign language newspapers or to fantasise in the pages of car or travel magazines or to buy a dream with a lottery ticket.Â
The chap withdrew his arm from the bears and told me he likes to visit every few days, he finds touching the bears calming.