We are finally developing plans for a new shop fit for our Frankston newsagency. I say finally because we have been working on this off and on for the last six months. Beyond the challenge of the physical space itself (columns, no back room etc) is the challenge of developing a layout which is fresh yet flexible to continue to evolve after the new fit is opened.
Too many newsagency shopfits are inflexible and are based around carpentry which is expensive and difficult adjust as the needs of the business evolve. For example, I expect we will devote less space in three years to magazines than what we do today. The shop fit needs to be able to handle this evolution without rebuilding fixturing.
We are looking at the Kleerex magazine fixturing options from Europe which provide the flexibility we see as essential. I have had some experience with this at our Watergardens store and there, almost a year on, it is working a treat if sales growth is anything to go off. The only challenge around the Kleerex product is the price and service levels of the local supplier.
Mark
Am i able to get the australian supplier off you ?
These are exactly what i am looking for in my shop .we did a complete shop fit from scratch in september but as usual there are things we didn’t think of being our fist ever newsagency .The stands from kleerex would be ideal add ons
thanks Shaun
Shaun, Display and Design in Melbourne. Mark
Kleerex Australia: Display and Design International Pty Ltd
31 Essex Street
Pascoe Vale Victoria 3044 Australia
T: +61 (03) 9319 9800
F: +61 (03) 9319 9899
http://www.kleerex.ie/products.php?cat=News+%26+Magazines
Thanks for the info