A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Gifts in a newsagency

frank_gifts.JPGI am often asked by newsagents where they can fit gifts into their shops. The photo shows what we do at Frankston on one aisle end. We have two other displays like this as well as gifts elsewhere in the shop. The display is changed every couple of weeks. In the photo we have a selection of social stationery, Jamie Oliver mugs and plush sitting on boxes. The idea is for card buyers to see gifts which could work with the occasion for which they are purchasing. Once we have completed our shop fit we will have better fixturing opportunities for gifts.

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Gifts

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