A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Reader’s Digest and the CD

rd_cds.JPGReader’s Digest this month comes with a free CD. In some stores at least. At one of our stores we received some stock with the free Cd and other stock without. The packaging says the CD is them saying thanks.

While I respect their right to do what they like with the title, the inconsistency is frustrating, especially where we receive two versions of the stock.

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  1. Manni

    I received the Readers Digest with the free CD but the latest Australian Womens Weekly we received with a free cookbook after requesting Extra copies whereas our original delivery had no free cookbook!- wonder who is the lucky outlet that’s getting this
    promo!

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  2. Brett

    Cookbook? What cookbook!

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  3. Shayne

    Our Womans Weeklies had no cookbook. In fact, we were not aware they were supposed to have a cookbook until our customers told us that Coles were selling them with the free cookbook offer. Supplier told us “thats just the way it is”

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