A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Fat wedding magazines expensive to return

fatwedding.JPGBesides a six-month period and supply way beyond what we will sell, Complete Wedding Melbourne from Universal Magazines stings newsagents because of its sheer weight.  We have to pay to freight unsold product back to the distributor and cannot fit more than four copies per bundle.  This is another argument for sending the cover only and trashing the rest of the magazine.  Paying to freight returns of Complete Wedding Melbourne is like a fine on newsagents for doing nothing wrong.

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magazine distribution

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