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Good collateral from NSW Lotteries

nswlotteries.JPGI was in a couple of newsagencies in Sydney yesterday and was impressed with the collateral provided by NSW Lotteries, especially that for the $5 million Monday draw on January 19.  NSW Lotteries provided A2 posters as well as the landscape poster in the photo.  I especially like the call to action: ASK FOR A MEGAPICK!  It was good to see the newsagent price a mega pick under the poster, making it easy for their customers.


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  1. Jarryd Moore

    From what I have seen of Tatts, Golden Casket, Intralot and NSW Lotteries – NSW Lotteries does the best when it comes to marketing colateral. Its not always perfect, but they do a good job overall.

    Although they might by appaled at the hand written sign in that photo. I know I am.


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