The Mastering Digital Photography Guide distributed today by NDD is a perfect example of newsagents being abused by poor distribution practices. We are well serviced with Digital Photography titles. This publication, at $14.95, is expensive. It is also small and not suited to our magazine fixturing. It is easily stolen and therefore presents a higher risk to us. I can see no evidence in our sales data of various Digital titles to justify this title being sent to us. It looks to me like a cash grab. We are early returning all copies.
While NDD and their lawyers may say that this blog post is evidence of me targeting the company, I’d suggest they look carefully at their practices. They could have stopped this blog post being written by not supplying this title in the first place.
Absolutely agree Mark – on it’s way back in tomorrow’s returns.
ndd again. Why am I not surprised.
What do their lawyers think of NDD having a little thing called “Standing Orders” and then sending more crap?
I’ve had a niche publication that I personally like, hence why I hold it and NDD have increased it from 2 to 5 this issue for absolutley NO GOOD REASON. I’ve only sold two issues in two years and believe me, I am not going to sell more for this issue – there is nothing special about it.
Revenue raising for the “Mark Fletcher Suppression Fund” it seems…..
I have a mag supplied by NDD.
Only one customer ever bought it. Customer died, so I did not sell any for a few months. NDD’s solution was to increase the supply
OMG How do you manage to have just one title from them???
Oops. Was getting a bit excited for a mo..