The Halloween $20 million superdraw syndicate sales are ticking along well. They are being helped by our strong Halloween merchandising displays. We have not gone all out on promoting this because of the $15 million Powerball jackpot. Now that has gone off, we will focus on the $20 million. As the price posters show, our key syndicate focus is on lower value tickets. This is what our customers prefer for the Saturday draws. We sell tons. As they sell out, we have new same value syndicates ready to load.
Our syndicate sales board approach works for us. I have seen others with more professional collateral and higher value tickets. We have traied that. The approach shown in the photo works a treat for us.