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Newspaper publishers don’t get it with the iPad

Forbes has an interview with Mark Contreras, incoming chairman of the Newspaper Association of America, on his thoughts about the Apple iPad and other devices.

Many newspaper publishers come across like spoilt brats when talking about new technology.  They’re just angry off that they don’t own the new channel.

Publishers don’t own good content.  They do, however, own the print distribution model – the created it.  If they wanted to own, or control, the next generation news and information distribution channel, they should have created it.  To now expect the creators of new channels to bow and scrape before them is laughable.

The world needs the iPad to be open, a channel through which good journalists and small editorial teams can self publish their content and completely change how news and information are gathered and distributed.

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Media disruption

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