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Beating the Tiger Woods Vanity Fair cover

vanity-fair-apr2010.JPGI am seeing the latest issue of Vanity Fair perform better than the previous issue which has a pumped up Tiger Woods on the cover. We are already ahead on sales and it is still early days in the on-sale for this issue.  I am surprised as I expected the Tiger Woods issue to be a stand-out success … it just goes to show…

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