Two copies of Rolling Stone magazine have been trashed in one of my newsagencies thanks to a customer wedging chewing gum between them. This is disgusting behaviour. It trashes the product and makes our business look bad to someone else browsing Rolling Stone.
This type of behaviour is not uncommon in newsagencies– it comes with the territory.
What can we do about it? Be more vigilant I guess. However, labour necessary for such vigilance is expensive, especially for a slim margin product like magazines. So, we tolerate it and whinge a bit.