Sales of issue #2 of the Master Chef magazine are excellent in many of the the newsagencies for which I have seen sales data – across several states. I am hearing of 60% and 70% sell through already, just a few days into the on sale. In several stores, sales are well ahead of the same period for issue #1. This is great news as there is usually a dip for issue #2 of a launch.
While we are promoting Master Chef next to our main newspaper stand we are also using it to leverage sales of other products elsewhere in the store.
We have a poor history selling cookbooks, with this one we asked for 20 and have sold 17. Television is a great medium for marketing.
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normally us as well poor with cook books , this one seems to be working and just another note but i can’t believe how well those slow cooker books are still going , i orderd a heap from ABW 2 weeks ago and completly sold out in 1 week now i am waiting on more stock to turn up
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Slow Cooker – sold 2.
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we reorder masterchef 25 copies more and 100 copies of awww slow cooker which is avail in july
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aww slow cooker is the BEST in history of aww cook book
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