Flipboard is an iPad app which provides a digital magazine like experience on the iPad based on social media content. It has taken the world by storm in just a few days, so much so that the developers are struggling to keep up with demand.
Flipboard is disruptive to print media beyond it being an iPad app. It relies on everyday people for content from sites like facebook and Twitter. Check out the promotional video and see how it works.
If i was on the market for an ipad i would hop on the newsagency blog it gets great reviews ,is this such a good thing to be doing considering it is supposed to be the one thing that will one day kill magazines ?
Shaun we know that change is happening right now. The best way to deal with this is face on.
Shauns, Mark is trying to keep newsagents informed of changes that are happening.Many others would prefer to put their head in the sand.
Great help if you are trying to sell not
Did anyone notice the liftout in todays SMH promoting their ipad app?
3 full pages of promotion. Quote “The electronic edition app allows you to read the SMH exactly as printed, delivered to your ipad or computer anywhere in the world. It’s the first of several applications for the Herald and you might say it’s the ultimate newspaper delivery”
I think that speaks for itself. As Mark keeps reiterating, anyone who doesn’t think this and future devices like it is going to change the way we do business very quickly has his head in the sand.