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iPad title cheaper than print

Sports Illustrated in the US has published an iPad version of its popular Football Book for US$7.99. The print version costs US$29.99. This is a shift in iPad pricing and is bound to be watched carefully by other publishers.  min online has more details on this story.  The moves we will see for books, magazines and newspapers will mirror those of music just six years ago.

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Media disruption

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  1. Aaron

    Mark, you’re always saying newsagents should look to the future and be ready to adapt to technology;

    how about this concept design from Sony? This looks more interesting than the iPads right now, but 10 years is still a bit away.

    http://www.slashgear.com/sony-nextep-computer-packs-oled-and-can-be-worn-on-the-wrist-in-2020-2587020/

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