A blog on issues affecting Australia's newsagents, media and small business generally. More ...

No end to Royal Wedding interest

weddingposter.JPGWe received more stock of the Woman’s Day Royal Wedding one shot and our team created this poster to sit atop of the display unit to draw attention to the product offer.

The poster is terrific – simple and very effective.  This and our tactical placement of the display unit out the front of the newsagency facing into the mall is a good reason for the sales success we are continuing to enjoy with this title.

Based on pre royal wedding interest I expect the weeklies and monthlies with royal wedding coverage to sell well.  Hopefully we get plenty of good covers to make the most of the opportunity.

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