A blog on issues affecting Australia's newsagents, media and small business generally. More ...

My Weekly a challenge to display

myweekly.JPGThe My Weekly Spring Special is a challenge to display with the two free gifts meaning we can only fit one copy per pocket.  Flat stacking does not work as the gifts are loose inside the plastic bag.We are lucky that we only have a few copies.  Newsagents selling more than three or four copies would have a display challenge.

The gifts are good for the target reader.  My only (small) gripe is the display challenge.

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