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Engaging with the AFL Grand Final

Allan Wickham at newsXpress Eli Waters is a mad, sometimes emotional, Collingwood supporter and has been showing this off with a terrific in-store promotion.  Kudos to Allan and the Eli Waters team for this promotion.

Connecting our personal interests with our shops is a good move as it separates us from the majors.  It’s essential to local community connection as it demonstrates passion which is not on show in soulless supermarkets and convenience stores.

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  1. Allan Wickham

    Mad ? Sometimes Emotional ????

    Thats the nicest thing anybody has written about me in a long time. Thanks Mark…..LOL !!!!!

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  2. Allan Wickham

    P.S. Carn the PIES !!!!!

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  3. Richard

    Now in tears, but still emotional.

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  4. Kevin

    Its a good time to be in the newspaper business, especially if your local team is in the GF.

    As per our standing agreement with VLine we opened our station kiosk on Saturday morning. We added AFL Record to the rack.

    However we were competing with various ambush vendors selling the Record as well.

    VLine staff moved them on. They just moved to the edge of the carpark where they continued to bark at the rail/footy patrons.

    We’re very disappointed that they can openly intrude on our territory in this way.

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