We are promoting our selection of cat, dog, cupcake and retro desk calendars with this display display facing out into the mall. It will work. Anything with a cute cat or dog works a treat, as does anything featuring a tasty looking cupcake. We are giving the retro desk calendar a shot in this location too because retro products have done so well in 2011.
Our calendar sales are up more than 100% on the same period last year. This is despite some tough competition in our shopping centre. Range and location in-store are the keys to our sales success with calendars.