We are promoting the latest issue of Melbourne Wedding & Bride magazine from local publisher United Media with this aisle end display as well as a full waterfall in with our wedding related magazine titles.
Melbourne Wedding & Bride magazine is a good value title among wedding titles. Customers like it, they tell us and show us through purchases. Hence our keenness to support the title with a feature display. It is easier to display a title which responds well to time in the spotlight.
We will leave this display up for a week and then find another way to support the title.
Mark, I have been running pay per click advertising on Facebook.We have been advertising our Wedding invitation business with success. What was fascinating was to see traffic flow reduce to almost zero between Xmas and New Years. However from New Years Day onwards our traffic spiked at over twenty five times normal! this is hard evidence to encourage all news agents to set up wedding magazine displays and particularly wedding planner promotions now. We will also be ready for Valentines Day this year