We are promoting the latest issue of Donna Hay magazine with this display on a column facing shoppers as they enter the business.
It’s a nice and tasty looking cover for the magazine. Unfortunately, the magazine is bagged and this is a barrier to the all important (for food titles) browsing. Just watch a shopper in a newsagency and see how much food titles are browsed prior to purchase – plenty!
We are also supporting the title with excellent positioning in with our food titles back in the magazine department.