I don’t know if Real Living magazine has a new look or not. To me it looks like it has. I like it. We are running the current issue as a half waterfall between Better Homes and Gardens and Grand Designs Australia. We have created this deliberately to present what we’d call a power message to shoppers in this aisle. The three titles together like this do stand out in the aisle and that’s the first step to getting browsers to notice them.
This category of magazines continues to perform well for us. year on year sales are up well above 10%.