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Using diabetic living as a beacon magazine title

We are promoting diabetic living magazine with our weekly magazines and with this placement in the usual location for the title. Note how we are using a simple placement in an acrylic unit above the usual placement for the magazine. This top-of-stand display is the only one shoppers see as they walk down the aisle, it acts as a terrific beacon for diabetic living – showing off the current issue and reinforcing where the magazine can usually be found. Sometimes the simplest ideas work best.

Click on the image to see the placement in detail.

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