Check out the display created by the team at one of my newsagencies to promote Slow Cooker 2 from ACP. This display cuts through visually, it makes the title the hero. I love the less is more approach. When I first saw it I felt wow!
While I love colourful posters for promoting magazines, I also like to see the use of collateral that frames and or underlines the product itself. That’s what has been achieved with this display for Slow Cooker 2.
I love that we regularly promote magazines in a non-corporate and more engaged way.