MANSPACE magazine is the perfect gift for any dad on Father’s Day. We have placed it as the backdrop for Father’s Day cards and gifts. Shoppers looking at these will definitely see the magazine.
Other shoppers entering the business will also see MANSPACE magazine because of the high profile location and that we have ensured no visual clutter around the display.
We have deliberately gone for a display on both sides of the column so we are seen by shoppers entering through the two main thoroughfares into the business. Click on the image for detail.
We also have the magazine in what we call our thinking man’s section.
MANSPACE magazine is important to newsagents as it’s a special interest title the kind of title to drive traffic to our businesses and to underscore our point of difference. Newsagents who do not specialise in magazines and do not have any other product or service specialisation risk seeing their business performance decline.
Bricks and mortar retail today requires specialisation. The easiest specialisation for us right now is magazines. MANSPACE magazine is a good fit with this plan.