The free pack of Fisherman’s Friend with the latest issue of Zoo magazine is the perfect reason for giving this magazine time in the spotlight. We have it at our Ticketek counter, a counter also used for around 40% of all other purchases. So, plenty of our shoppers will get to see the magazine and the gift. I guess we are making a judgement in our placement at the Ticketek counter – as it’s AFL finals ticket time. It’s sales we are chasing and this week we have many shoppers only in the first couple of metres of the business.