We have had the Snowman Christmas ornaments on the shop floor for less than two weeks and they are selling very well. In fact, we are reordering to ensure we can sell deeper into the Christmas season.
What’s interesting in this success story is that we have the stand half-way in the store, near our magazine department, since we have had Halloween in the front.
They are working beautifully as a basket builder, adding valuable margin dollars to sales.