While many newsagency business owners work the shop floor, many do not … not as a sales person that is. My management tip suggestion is that owners set themselves a sales target for each hour on the shop floor.
The target should reflect the value of items shoppers purchase based on your work on the shop floor. These will usually be incremental purchases, items they might not have bought had it not been for your shop floor work.
Working to a target will … show how hard or easy this is, help you measure your own effectiveness, get you looking at your shop floor differently and maybe fines your approach in managing your own staff. Take it seriously. Let your team know what you are doing and why. Share with them the sales target you have set for yourself.
This suggestion came about because of my own experience on the shop floor yesterday.
If we’re not sales people, why are we in a sales based business????? I love it when I’m working the floor and serving at the counter – trying to get that extra item in the basket. Especially love it when you order items (thinking they might be a risk) and they end up walking out the door – being paid for of course!!!!
I have been doing this for a few months, since you recommended it to me when we talked. It has changed how I use my time on the shop floor.
It says a lot that we complain about magazine supply and similar stuff but ignore advice like this that can make us more money.