This may seem like a minor, almost obsessive point, but lifting plush, like the black and white beanie Boos in the phone, so they look like they are lifting themselves out of out unit.
This placement looks more active and fun than if they were flat on the shelf, their feet inside the unit. Such placement would also hide the green feet – a colourful feature.
We obsess about things like this, specific product placement to make products more appealing to shoppers. There is no doubt that placing these beanie Boos like they are reaching out helps us sell more.
We’re doing more that $1,000 a week in plush.