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Good product placement management

Check out the planagram established for accurate placement of Bauer products into a floor display unit in a Woolworths supermarket. It shows the title placement plan, guiding those responsible for stocking the unit to get the right products in the right location. If you click on the image you an see the detail.

I suspect we don’t have processes like this in newsagencies as our space, for off-location display units like this especially, is not purchased by suppliers. In some respects I wish we did have this. It makes getting placement right easier.

Many years ago ACP did allocate space in newsagencies this way, not any more.

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