I saw the premiere of the Stephen King mini-series Under the Dome last night. Early in the show a resident in the town where the show is set confronts the editor of the local newspaper about a story lead. During the brief interaction the resident says she doesn’t read newspapers, that she gets all her news online. Even though it was in passing it was delivered in a biting way, as a stand out message.
Not only are we dealing with actual falling sales of newspapers, we are dealing with perception surrounding the medium. Oh, and we’re dealing with poorly engaged publishers.
Lol. Glad I wasn’t the only one who noticed this.