We’re promoting the new range of magbooks just in this week with two placements – this one next to our how to type magazines and a second placement above newspapers. In each case the full cover is on display to sell the title to shoppers. These small format titles don’t work in traditional magazine fixturing.
Magbooks are big in the UK and we’re seeing more of them. They offer us a range point of difference.
To small and no where to display them so i am not a fan of them at all especially the ones that came in on thursday
Are they the lovetts mag holders , I gave mine back because i never used them ,maybe i should have kept a few because they look like they fit well with these smaller format mags
Yes Shaun, giving them a try. Now we see them working sourcing ones for this purpose too.
On the whole Magbooks have worked quite well for us, but this sized format is harder to display.