The Toy Hobby & Nursery Fair in Melbourne that starts tomorrow (Sunday) has become a must-attend fair for newsagents keen to grow toy, plush and gift sales. Like the gift fairs, the Toy Hobby & Nursery Fair Fair appears to attract more newsagents than newsagency specific trade shows recent years.
I like Toy Fair because I’ll see product that can stretch the range of products I sell and therefore the appeal of my shop. I also like it to spot trends and understand from suppliers how these can play out for me.
The best way to grow our businesses is through the products we sell and how we merchandise and promote them. The Toy Fair is important for expanding our offering and better competing outside lower margin newsagency product categories.