A blog on issues affecting Australia's newsagents, media and small business generally. More ...

Herald Sun MH370 cover-up

hscupIt’s disappointing to see News Corp. stick a discount home delivery subscription ad over the top of the photo for the lead story – on the disappearance of MH370 on yesterday’s newspaper. This sticker and the offer it promotes disrespects news and trashes the brand by making the purchase about price.

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newspaper masthead desecration

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